Privacy Policy
Effective Date: 21st July 2025
Welcome to The Helena Method. We are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and store your personal data when you visit our website, use our services, or become a member of our wellness platform.
Who We Are
This website is operated by The Helena Method, a UK-based online wellness and Pilates platform offering guided movement, strength, and meditation sessions. We adhere to the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
What Information We Collect
We may collect and process the following personal information:
- Contact Information: Your name and email address (and optionally, your phone number).
- Account Details: Username, encrypted password, and preferences.
- Payment Information: Billing address and payment details (processed securely by third-party providers like Stripe or PayPal — we do not store your payment information).
- Usage Data: Information about how you use the website, including content viewed and time spent on pages.
- Device Data: Your IP address, browser type, operating system, device identifiers, and cookies.
How We Use Your Information
We use your data to:
- Grant access to membership content and live classes
- Process payments and manage subscriptions
- Respond to support enquiries
- Send you essential service emails
- Improve the user experience and site performance
- Send optional wellness updates or marketing emails (only if you’ve opted in)
Cookies & Analytics
We use cookies to enhance your browsing experience, track site performance, and understand user behaviour.
You can adjust your cookie preferences through your browser settings.
We may use third-party tools such as Google Analytics and Facebook Pixel to analyse anonymised user interactions.
Third-Party Services
We partner with trusted platforms to deliver our services, including:
- Payment providers (e.g., Stripe, PayPal)
- Email platforms (e.g., Mailchimp, ConvertKit)
- Video hosting (e.g., Vimeo, YouTube)
- Scheduling tools (e.g., Calendly)
These providers are responsible for handling your data in accordance with their own privacy policies.
Data Security
We implement security measures including encryption, access controls, and secure connections to keep your personal information safe. While no method is completely foolproof, we strive to protect your data to the highest standard.
Your Rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Request corrections to inaccurate or incomplete data
- Request erasure of your personal data (subject to any legal obligations)
- Withdraw consent or unsubscribe from communications at any time
To exercise any of these rights, contact us at [insert email address].
Data Retention
We keep your data only for as long as necessary to deliver our services and meet legal or financial obligations.
Children’s Privacy
Our platform is not intended for individuals under the age of 16. If we become aware that we have collected personal data from a child without parental consent, we will take steps to delete it immediately.
Changes to This Policy
This Privacy Policy may be updated from time to time. Any changes will be reflected on this page with an updated effective date.